Several of our team members recently attended a conference on the state of the wealth management industry. One of the speakers discussed the challenges that advisors face as the industry evolves and new companies enter the space with high tech, automated, and low cost ways to access investment and financial planning advice. While he mentioned several key issues, the major takeaway was that investors are starting to view access to investment advice as a commodity and will no longer be willing to pay premium pricing for this access unless something else is added that enhances the experience. This message was targeted toward financial advisors that work with individuals but we feel it could apply just as easily to consultants that work with institutional investors.
At Boyd Watterson Asset Management we realize that advisors and consultants have a variety of options when looking for an asset manager and that investment selection is only one of the many services that they provide their clients. We strive to be a valued partner of our advisor and consultant clients and seek to provide other services that can help them free up capacity to grow and maintain their business.
We believe that our proprietary reporting systems allow us to create customized outputs that can help clients understand what they own and explain why they own it. This allows advisors and consultants to spend less time gathering information and more time addressing their clients’ many other needs. Our client service team is in direct contact with our investment team on an ongoing basis which allows them to give real time updates when meeting with advisors and consultants. Our investment professionals can also be made available for client meetings and conference calls as needed.
We believe these are some of the many ways we try and help our advisor and consultant clients realize the full value of what they can get when they partner with Body Watterson Asset Management. We also understand that the industry is always evolving and we have several plans for how to expand our existing services. Please check back for future announcements and more details to come.
The views expressed herein are presented for informational purposes only and are not intended as a recommendation to invest in any particular asset class or security or as a promise of future performance. The information, opinions, and views contained herein are current only as of the date hereof and are subject to change at any time without prior notice.
Senior Vice President, Investment Strategy
Boyd Watterson Asset Management, LLC